The CMO Club is the peer-led platform for senior marketing leaders navigating the AI-driven reinvention of marketing. We exist to support those growing demand in a world where attention is scarce, channels are fragmented, and AI is reshaping how markets are created, influenced, and scaled.
We aim to offer guidance that helps you weave intelligent technologies into your marketing operations, and reconfigure teams in the AI era. We aim to empower you to build teams that thrive through continuous evolution, making it so you can scale efficiently while being on the right side of disruption.
Through in-depth analysis, executive interviews, and a growing community of senior marketing leaders, we’re building a living playbook for marketing transformation.
You know leadership is more than hitting your numbers, it’s being a trusted ally, a source of truth, and positioning your organization for success no matter what curveball comes your way.
The marketing playbook is being rewritten in real time. AI is fundamentally changing how strategies are built, how campaigns are executed, and how teams operate.
The question is no longer whether to adopt AI, but how to lead your organization through this transformation without losing momentum or leaving your team behind. Customer segmentation that once took weeks now happens in hours. Campaign optimization runs continuously without human intervention.
This is why we built The CMO Club, equipping CMOs, Heads of Marketing, and VPs of Marketing with the strategic frameworks, change management expertise, and implementation roadmaps to lead AI transformation confidently.
We believe that without conversation and connection, there is no community. Ours exists to help you become a better marketer and a catalyst for a performant team. If you’re a CMO, VP of Marketing, or Marketing Director, this is your community.
Original, actionable insights from thought leaders and innovators in marketing leadership. Passionate about sharing your voice and perspective, we’d love to hear from you! We make the writing contribution process simple and fun.
Software may be part of your solution and we aim to provide you with rich insights from our in-house tool experts. Looking to connect with our tool experts to help you in your buying journey? Let us know!
We promise, it’s not a boring newsletter! Because, boring is a waste of your time and that is far too valuable for your work. Our newsletter is a weekly feed of our latest articles, podcasts, resources and inspiration. Subscribe now, we’re launching soon!
Breanna Lawlor is the Editor of The CMO. She has over 10 years of experience in brand marketing, content strategy, and editorial across B2B SaaS, B2C, and Media. Prior to becoming an Editor for the CMO, she’s written content for B2B and B2C brands, produced videos for tech companies, and built brand positioning for digital products. A one-time stand-up comedian, Breanna infuses empathy, and humour into her work. With an innate curiosity and knack for storytelling, she thrives on connecting with expert voices in the Marketing, Product, and Tech.
In the product marketplace, The CMO provides the most targeted and cost-effective media on the market, equipping our advertisers to promote to senior decision makers involved in product strategy and development.
We work strategically with our advertisers to ensure that their activities achieve maximum reach and impact through a rich variety of promotional packages, all of which can be tailored to your specific campaign objectives.
We are always looking to grow our community of thought leaders! If you’re looking to share your expertise with our readers, we want to hear from you. We consider applications for long-term, short-term, or one-time contributor relationships.
